Awards encourage sound commercial practices

02. Awards encourage sound- Apurv Shukla

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The Annual BNZ- Indian Newslink Indian Business Awards held on November 24, 2014 at Sky City Convention Centre Auckland showcased achievers in various categories of business and demonstrated the growth strength of the Indian business community.

More than 900 people attended the ceremony and it was a wonderful evening celebrating the best of Indian Businesses in New Zealand.

Indian Newslink Indian Business Awards has always been a transparent and exhausting exercise, which beings on March 1 every year with a call for entries.

An independent panel of judges led by Chand Wilkie, an experienced management consultant evaluates the entries matching them against the category benchmarks before coming up with their shortlist for the event.

The Awards Ceremony witnessed winners in12 categories and one among them declared the Supreme Business of the Year.

Business scales

The Awards covered different scales of businesses owned, operated, managed or franchised by people of Indian origin. Among them were manufacturers, wholesalers, retailers, consultants and qualified and certified professionals.

The Awards Ceremony recognised commercial entities, especially small businesses that form the core of the New Zealand economy.

Most startups are small operations run by people who have a passion for business with an honest and innovative approach. The Awards recognise not only the entrepreneurial spirit of people but also their vision and appetite to risk and able management.

Impressive growth

As small businesses achieve success, they grow to become medium-sized entities, and then large undertakings. They also have the potential to become national and global, creating more job opportunities and continually pushing boundaries to make their goods and services more appealing.

Kiwi Businesses rely a lot on the word-of-mouth to achieve success.

Indian Businesses fully realise this virtue, and emphasise good customer services.

The Categories

Len Brown with Lincoln Ting, Director General of Taipei Economic and Cultural Office in Auckland with fellow Taiwanese
Len Brown with Lincoln Ting, Director General of Taipei Economic and Cultural Office in Auckland with fellow Taiwanese

Indian Newslink Indian Business Awards acknowledge and appreciate this trait through its ‘Business Excellence in Customer Service’ category.

In this age of intense competition, it is imperative that any commercial product is marketed well. There should be awareness, curiosity and excitement generated to make any product successful. The social media is an evolving space, which should also be tapped in today’s world. The Awards night had a category encompassing these traits through ‘Business Excellence in Marketing.’

The evening also recognised the Best Young Entrepreneur of the Year.

Youth power drives the world with their energy and continual desire to succeed keeping businesses moving forward.

New Zealand was the first country in the world to accord women the right to vote. It is only befitting that the Awards recognise the outstanding contribution women make in running successful businesses, by awarding the ‘Best Businesswoman of the Year’ trophy. India’s potential as a destination for investors and businesses is recognised by the ‘Business Excellence in Export to India’ category.

Michele A’Court, Our Master of Ceremonies
Michele A’Court, Our Master of Ceremonies

Positive impact

The seventh Indian Newslink Indian Business Awards was an occasion to acknowledge, appreciate and award Indian Businesses that are making a positive impact in the economy and the society.

Our Awards Scheme is a veritable avenue to encourage businesses to have in place proper business plans, sound marketing strategies and check and controls to ensure professional management. When these are well incorporated into the entry forms, businesses become good candidates for success.

 

Pictures by Narendra Bedekar, Creative Eye Limited

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